Audi Delivers Personalization with New Themes and Audi App Store 

• Audi Themes brings festive images and breathtaking landscapes to life inside Audi vehicles as wallpaper images on MMI screen
• Available interior lighting colors complement wallpaper selections to create an immersive setting inside the vehicle
• New in-car Audi App Store now available offers greater levels of customization with expanding app options

[source: Audi of America]

RESTON, Va., Dec. 19, 2023 – Audi of America today announced the release of Audi Themes and Audi App Store to embed entertainment and applications in the Audi MMI system of select 2023/24 Audi vehicles. With these offerings, Audi is providing customers with more options to personalize their Audi experience. 

Audi Themes
Audi Themes is a new feature that allows Audi owners to update the appearance of their vehicle’s interior with display wallpapers. The specially curated content for Audi Themes transforms the interior into a personal expression for drivers, families and passengers alike depicting travel landscapes, animals, and shapes, as well as cinema and sports. Seasonal images for the holiday season are also available for a touch of seasonal magic and fun. Additional image offerings like your favorite movie characters and many other themes are expected to become available in the future. 

Customers can also have available in-vehicle ambient lighting selections automatically set to compliment the image when the vehicle is equipped with the optional Ambient Light Package plus. With many designs to choose from, Audi customers can express their personality and creativity through their vehicle display similar to a cell phone background or computer desktop wallpaper. Whether it be scenes of the northern lights, serene landscapes or fun holiday motifs, owners can update their vehicle interior for every occasion.

Audi Themes are available for purchase in the myAudi Marketplace on the myAudi smartphone app for a one-time cost with prices starting from $12.99 plus taxes and fees. Audi Themes are specific to the vehicle for which they are purchased and are not transferable to another user or another vehicle.

App Store
The new Audi App Store is available now and allows customers to access their favorite apps directly via the MMI touch screen. The integrated and ever-expanding store has apps across Music, Video, Gaming, Navigation, Parking & Charging, Productivity, Weather, and News. The Audi App Store offers a user friendly interface that allows customers the ability to easily personalize their infotainment system to meet their preferences and needs. It also offers more options for how to spend your time during charging stops or driving breaks, making downtime more fun.

The Audi app store will be available on selected models that are equipped with the latest MIB 3 software cluster and will be expanded to additional models going forward. An Audi connect PLUS subscription which includes the Wi-Fi plan is required to access the Audi App Store.

For more information on Audi’s new offerings visit https://www.audiusa.com/us/web/en/inside-audi/innovation/audi-connect/audi-themes.html. 

ABOUT AUDI OF AMERICA
At Audi of America, we believe the future is electric. By 2025, our U.S. model lineup will be at least 30 percent electrified, including fully electric and plug-in hybrid vehicles. Globally, we are committed to net CO₂ neutrality by 2050. In 2022, Audi sold 186,875 vehicles in the U.S., sold more fully electric models than ever before, and achieved a record-breaking year in after sales. Learn more about who we are and how we’re working to create a more sustainable, innovative, and inclusive future at audiusa.com or media.audiusa.com.

Always pay careful attention to the road, and do not drive while distracted. Audi connect should only be used when it is safe and appropriate. Audi connect services and features are optional, provided with the support of authorized affiliated and third party service providers, and may require additional subscriptions with separate terms and conditions. Available on select models. Certain services collect location information, see Terms of Service for information about how to disable and for other details. Connect services are subject to technologies remaining commercially available, and such services are not guaranteed.